Sakura Season Draws Record Crowds and Global Attention as Blossoms Peak Across Japan
Tokyo, June 7, 2025 – Japan’s iconic cherry blossom, known as sakura, has become a worldwide trend as the country’s spring season reaches its peak. Tourists and locals are gathering in massive numbers at famous spots such as Ueno Park and Shinjuku Gyoen, where the vibrant pink and white blooms are at their most spectacular. The tradition of hanami, or cherry blossom viewing, is in full swing, with families and friends picnicking under the blossoms and enjoying a festive atmosphere enhanced by music, food stalls, and sake tastings.
Festivals celebrating sakura are taking place nationwide, featuring traditional performances and a variety of sakura-themed foods and drinks. This year, the Japan Meteorological Agency reports that the cherry blossoms bloomed earlier than usual, sparking conversations about the impact of climate change on Japan’s beloved seasonal event.
The economic impact is significant, as the influx of visitors boosts local businesses and tourism. Markets are filled with sakura-inspired products, ranging from cosmetics to desserts, reflecting the deep cultural significance of the cherry blossom in Japanese society. The sakura season, which began in southern Japan in late March and moved northward, has allowed travelers to follow the bloom across the country, making 2025 one of the most memorable years for cherry blossom enthusiasts.