Donny Pangilinan Named Changan PH’s Newest Brand Ambassador, Sparks Fan Frenzy

Actor and heartthrob Donny Pangilinan has been officially unveiled as the newest brand ambassador for Changan Philippines, electrifying his fanbase and marking a strategic move for the Chinese automaker. The announcement, made during the Manila International Auto Show (MIAS) 2025 at the World Trade Center in Pasay City, saw Pangilinan’s supporters flocking to the event on April 13, 2025, for the celebratory reveal at 3:00 PM.

A Milestone Collaboration Changan PH’s choice of Pangilinan—a Gen-Z icon with a massive following—signals a push to attract younger consumers to its lineup of electric and hybrid vehicles. The automaker, known for its affordable yet tech-forward models like the CS35 Plus and X7 Plus, aims to leverage Pangilinan’s cross-generational appeal to broaden its market reach.

Fan Reactions and Industry Buzz Social media erupted with congratulations, as fans (#DonnySquad) and auto enthusiasts alike praised the pairing. Observers noted Pangilinan’s unusual appeal to brands typically courting older demographics, highlighting his versatility as an endorser. The event featured interactive booth activities and a showcase of Changan’s latest eco-friendly models, further fueling excitement.

Why It Matters The collaboration underscores a growing trend of automakers tapping youth-oriented celebrities to rebrand traditionally conservative industries. With Changan’s plans to expand its EV lineup in the Philippines, Pangilinan’s star power could accelerate its bid for market share.

The event’s success hints at more high-profile partnerships ahead, with fans eagerly awaiting Pangilinan’s next move—both on-screen and on the road.