Bangkok, May 24, 2025 – Thai-British actress Rebecca Armstrong, popularly known as Becky, stole the spotlight at the exclusive CHANEL J12 Blue Hour event held in Bangkok today. As the brand ambassador for CHANEL, Armstrong was the centerpiece of the launch for the latest addition to the iconic J12 watch collection, the J12 Blue Hour.

The event showcased the J12 Blue Hour, a luxurious timepiece priced at approximately 897,000 THB, celebrated for its striking design that masterfully blends elegance with innovative craftsmanship. This new model has already captured significant attention among fashion enthusiasts and collectors alike, emphasizing CHANEL’s commitment to haute horlogerie.

Armstrong’s presence at the event was marked by her embodiment of the watch’s timeless spirit, described as bold, powerful, and unforgettable. She also featured prominently in Esquire Thailand, where her role in promoting CHANEL’s haute horlogerie was highlighted, further cementing her growing influence in the luxury fashion world.

The CHANEL J12 Blue Hour event was an intimate affair, attended by select guests and fashion insiders, underscoring the exclusivity of both the watch and Armstrong’s ambassadorial role. Social media buzzed with admiration for Armstrong’s elegance and poise, reinforcing her status as a leading figure in luxury fashion and watchmaking circles in Thailand and beyond.

This event adds to Armstrong’s impressive portfolio, following her recent appearances at prestigious international venues such as the Cannes Film Festival, where she represented other luxury brands with equal grace and style. The CHANEL J12 Blue Hour launch marks a significant milestone in her career, linking her name with one of the most revered names in luxury watches.